“An effective follow-up with a prospect, client, boss, work associate, friend, or even relative accomplishes two things; first, it gives you the occasion to recap your event, and second, provides the opportunity to celebrate actions or accomplishments from it.”
Thank You notes are a big deal for me during the month of December. At the beginning of the month, I have my birthday and at the end there’s Christmas- the mother of all holidays that require thank you notes.
For full transparency, I received a free copy of this book from the author Jay D. Burgmann after his brother conducted a lovely and gratis ‘understanding Medicare’ event at my local library. Afterwards, Jay suggested I schedule an event based off his book and I just may.
The book itself is clearly self published. The author didn’t chose a font that appeals, at least to me. Occasionally, when he wants the reader to know the text is important, he goes into the faux pas of all caps.
I don’t know about you, but I personally don’t like being shouted at- even in literature form.
Like this: “KEY POINT- IT DOESN’T HAVE TO BE PERFECT. SAYING THANKS IS MOST IMPORTANT. A WELL WORDED MESSAGES MAKES IT EVEN MORE POWERFUL. BEAUTIFYING IT WITH GOOD STATIONARY IS A NICE TOUCH”
Beyond the superficial, this self-described “workbook journal” is very helpful, especially for younger readers who have either never been educated about the importance of saying thank you, or don’t care.
Burgmann highlights the note as an important networking tool. He recalls a visit to the office of someone he wrote a thank you note to and says the client framed his handwritten note and had it on the wall of her office.
It was that impactful. And it’s easy to understand why.
Beyond the emotional appeal which Jay focuses on, expressing gratitude is one of the great strategies in the New Age law of attraction. What you think and speak about, so the teachers say, you bring about- perhaps in ways and means you never could imagine.
Burgmann, with this short book, joins the ranks of these educators and gurus. Saying thank you is important. Knowing how to write it is important.
Highly recommended for everyone. Don’t be put off by the format, focus on his message.
And thanks for reading!
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